What is Marketing? It is how to communicate the value of a a library's service or brand to their patrons for the purpose of promoting the library's service or brand. Now, that's pretty easy for any library staffer to figure out with a quick google search. The implementation of marketing, however, can be a major stumbling block for many libraries. The TLA Staff Development Committee is pleased to offer a FREE webinar for Tennessee library staff on marketing with guest presenter, Heather Lambert, the Continuing Education Coordinator, with the Tennessee Department of Library and Archives.
Please join Heather and the committee on Wednesday, Nov. 4th at noon CST. Just click on the link below to register and we'll look forward to seeing you online at the webinar.